02
Nov 2019
Trade Show Games
Trade Show Games
Trade shows are B2B. Attendees register prior to attending and are like-minded, industry associates. People attend trade shows to network and learn about new products, Simple digital games are all the rage when attempting to interact directly with your target audience and build lasting relationships.
Consumer Show Games
Consumer shows are B2C. Attendees typically don’t register when visiting a consumer show. Digital games are a very effective tool when executing the philosophy of “make it fun first”. Consumer Shows typically see higher foot traffic. A perfect environment for a simple digital game.
Motivation
Everyone likes to play games, digital trade show games. Humans are wired to play games. Add the atmosphere of a trade show and watch them line up. We believe in the philosophy of make it fun first then present your product. One reason is this: Well-designed simple digital games have the capacity to manipulate human motivation and emotion systems – Motivation is described as the process that initiates and guides goal-oriented behaviors. Motivation is what causes you to get a glass of water when your thirsty or spin a digital wheel to win a prize. When you decide to up your trade show game with a digital spinning wheel you will hear things like:
“Oh no!!! Yes!!!! Aaaahhh!!! Aaaaaahhhh!!! No! No! No!” and “Yes!!!! Yes! I can’t believe it. Yes!!!” which accompanied by smiles and a little victory dance as the digital spinning wheel lands on the grand prize. The excitement is attractive and you want your booth to be attractive.
Trade Show Games
Incentives
When you load a digital spinning wheel with the correct incentives, rewards, and, prizes. You will witness a compounding effect of motivation and volume of attendee engagement.
Align your digital prize wheel incentives with the interest of your audience. When marketing at an RV show, give attendees a chance to win Camping. If your audience owns an RV or desire to own an RV, camping is high on the list of things to do. When marketing at a NASCAR Race Give your audience a chance to win a Racing experience. With the correct incentive in combination with a trade show environment and a digital game, as a result, your booth traffic will sore to heights your competitors will surely notice. Be first and WIN!
To know more about Surveys With Games, visit www.surveyswithgames.com and get familiar with how we can help you thrive in your business.